Top 5 Tips To Make Success In The Music Business
Music is a
very challenging industry, especially when you’re a novice looking forward to
[an] admittance to the prime time spot.
In this
industry, as in any trade, discipline
is the most important thing. It’s literally impossible to get far while the basics
of good work ethic are overlooked.
I
ascertained that the artistes that were finally able to make it to the top had
scores of common traits and these are just what I want to share with all the upcoming
musicians; Secrets of doing well in the music business;
1. Enthusiasm
This is
equivalent to loving what you do. To manage this industry as a musician, you
have to saturate your entire being with music each and every day and never
getting tired of the routine. Music is so flooded with many bad things –
depression, cheats, users, cynicism, criticism… all designed to wear you down.
You find that the only reason you get up to go to work again is because you
have music at heart. It’s the fervor that propels you forward despite
adversities. In fact music itself becomes your comforter and your closest
companion.
There’s no
way around this, [especially in an industry that has been tagged cruel] but to
extremely be passionate about your art. It’s never glamorous before you make it
to the top. During those bleak times when curtain-raising for the big names,
walking long distances at night, sometimes going without pay, sleeping on floors
and barely making enough money to eat, you really need to love what you’re
doing to get through those tough experiences and breakthrough to the other side
when the money does start to come in.
2. Topmost priority is not the money
Speaking of
money, I am yet to find a single around-the-clock artiste that is playing music
simply for the cash. Most of them have a passion for
writing/performing/recording music, and they take their art and their craft
seriously. It’s all they know to do excellently and it’s all they want to do.
Money is secondary, and when it comes, it’s simply a by-product of the work
they are putting in.
Don’t get me
wrong; albeit it’s not about the money for these artistes, they do have a
business sense, which is extremely important. They know how to manage their
finances and put a value to the work they are doing.
3. Hard work
The artistes
and all singing groups I know that are making a full-time living are some of
the hardest working people I know. They hustle every day and work long hours,
evenings, weekends, whatever it takes to get the job done and bring in the
income they need so badly as well as the fame.
Many musicians dream of quitting
their regular job to do music full-time but on the other hand, some won’t have
the guts; they seldom realize that it is a well full-fledged job to be a
full-time musician, and you might end up working harder and longer than any
other job out there, but the reward will be to do what you love for a living
vis-Ă -vis running helter-skelter to beat deadlines for a boss that is not
yourself.
4. Find some help
Being an
upcoming artiste doesn’t mean you have to or should do it all on your own.
Being new to the “game” means more to make good decisions yourself [on your
own] than do all the work yourself. What
artists do is have some kind of support team in place, a manager, an agent/
promoter, small label or assistant to help them with their career.
They didn’t
necessarily start out with these people in place, but over time they developed
a team to help them manage their careers. In some cases they are life partners,
sometimes close friends, but more often it's a professional manager and/or
agent who got on board once they reached a certain level in their career
development.
5. Never give up
And last but
not least, they simply don’t give up. I can’t tell you how many artistes and
bands I’ve known that after one (1) or two (2) albums or even less than an
album they simply chuck it in for the reason that they didn’t “become
successful”.
This especially seems to happen after a few singles or an album or
two. It can be a grueling experience for most people, which goes back to having
to really love what you’re doing to get through those moments.
The artistes
I know that are now making a living full-time from their music just stuck to
it, through thick and thin. A gig falls through? They find another one. A band
member quits? They replace them. They just keep going no matter what obstacles
they have in front of them. This is all they know, and they don’t make any
back-up plans – it’s a sign of faithlessness.
Often it took
these accomplished artists years to get to the point of making a well paying
job out of music; usually 5-10 years. Most “overnight triumphs” are years in
the making, and nowhere is this truer than in the music industry.
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