Blogging For Beginners: Why ‘You’ Should Start A Blog Now
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Blogging couple |
Do
you know that having a [personal] blog is the single most important thing you
can do as a young person in this age?
You Too Can Be A Blogger!
For
as many as have heard [or used] internet, at least all know about Facebook, Whatsapp or Twitter. And
I am here to tell you [Facebookers] that you can even take it a notch higher...
If
actually you can write something on Facebook or Twitter and receive comments
and feedback then you are a potential blogger.
In
reality blogging is such a powerful [internet] tool; it can be both helpful and
beneficial – directly or indirectly. Matter of fact, there are many types of
blogs; I just want to talk about one – the Personal blog – for now.
·
It is like an online journal or diary. It is a place to express
yourself to the world. A personal blog is your own website and you update it on
an ongoing basis.
This
means that your personality is the cornerstone of the blog you’re building.
Probably your name will be in the banner of the Website. Your face will be all over the home page. And the idea
is that you actually want to be known as you,
or as the person who writes Blog ABC
– your blog.
Personal
blogs are ideal for those who are seeking to position themselves as
experts [opinion leaders, storytellers, photographers, authors etc]. Why?
Because when you’re seen as an expert, people will want to:
- Hire
you as a consultant
- Offer
you a job
- Book
you as a [motivational] speaker
- Invite
you to write on their blog or be interviewed on their podcast
And
so on. . . [I will expound on this in my
next article; Why You Should Start A Blog Part Two]
In
essence, this blog [if you work it to success] will help build your personal
brand. The Personal blog, however, makes that result the top priority.
Advantages of the Personal Brand:
- It’s
ideal for positioning yourself as a speaker/thought leader.
- It
can increase your name recognition within your industry.
Disadvantages of the Personal Brand:
- You
need to be comfortable putting yourself in the spotlight.
- You
have to treat yourself like a product, which is a unique challenge that
requires brutal self-honesty.
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